Watch as Brain Dunne of Gift Card.Consulting talks to Hadie Perkasof Gift Card Recruitment about the future of gift cards. Key points:
Payments will become a strategic part of every retailer’s thinking and will be moved from being viewed as a cost to something critical to their business.
Gift cards will be seen as a true ‘branded currency’
As overall retail sales are down, footfall is down – but gift cards are up, this is a clear indication that this is where the growth is in the industry. Watch the video for all the insights:
